Who we are
ImarComms is the first interactive marketing communications company in Cyprus that brings over a decade of experience in both traditional and digital marketing. ImarComms has been created to bridge the gap between offline and online communications in the region, by providing first class internet marketing services that are directly linked with sales.
ImarComms founder and MD, is considered amongst the pioneers of digital marketing in Cyprus, with experience dating back to 1999 when the word ‘e-business’ had just been echoing in the offices of the Direct Marketing Association in New York, where he made his first steps. Pericles Ellinas was the Initiator and Director of the Ogilvy Worldwide Digital Unit in Cyprus since 2006 specializing on interactive communications, and amongst the first to incorporate internet advertising campaigns into the local marketing mix. Pericles was the first to introduce local surveys on internet usage and behavior in Cyprus, and the first to develop an interactive measuring tool to report online sales and internet consumer behavior on a regular basis - the i report. He is also the creator of unique interactive media mix campaigns, some of which have received international acknowledgement and others... the internationally recognizable marketing excellence award. He is a Global Partner and Qualified Trainer of the Digital Marketing Institute, the recognized international certification standard for the digital marketing industry, offering its full deck of Professional Programs and Global Certifications in classroom and online modes around the globe.
During his eight years of service at Ogilvy, Pericles worked for multinational brands such as Gillette, DHL, GSK, Unilever, SAP, and Starbucks, as well as for well known local clients such as Hellenic Bank, KEAN Soft Drinks, Papaellinas fmcgs, e-shop and Sportingbet amongst others. Pericles also worked at Towers Perrin Consultants in New York, Community Options International in New Jersey, Komen Breast Cancer Foundation in Italy, and Stockwatch in Cyprus. Pericles holds an Honors Bachelor Degree in Business Administration with a specialization in Marketing from the College of New Jersey, and an MBA with focus on e-commerce Strategy from the University of Cyprus.