Living and working during the ‘pandemic era’ proved to be more challenging than expected. Digital marketing proved to be the main driver for engagement and sales as everyone jumped on the ‘digital wagon’ to deliver business strategy and goals. Still in the ‘pandemic era’, after a year and a half of experimentation and digital growth, many organizations and professionals are still challenged to have a digital strategy in place. A strategy that can take account of latest global trends and tools for robust implementation.

As the digital economy experiences major growth, the demand for skilled digital professionals is substantial. This demand is not only stimulating job creation, but it’s also prompting competition between employers as they struggle to secure individuals with vital digital capabilities. Find out how to set yourself apart from your professional competition and enhance your career prospects in digital marketing.

Writing a CV and cover letter to apply to your dream job can seem like an intimidating prospect. So can the idea of being in competition with countless other candidates. Finding out how to develop a competitive advantage is essential information for any jobseeker. If you know how to effectively position yourself as the best choice for a role, there’s no doubt you will be able to make your mark indelibly on the digital industry